BluZinc consultants have a track record of advising new and existing clients how to maximise their ROI and grow their business.
We provide a clear roadmap with structured action points that help propel companies from the old marketing school of thought of ‘talking at customers’ to the new and established form of ‘interaction, engagement and value propositions’, an approach that is perfectly integrated by the evolving digital age.
Every business is different and every CMO faces different obstacles based on their experience and the market they operate in. Any support or advice given has to be personal and tailor made to their situation and environment, and BluZinc prides on providing advice and support that is constructed based on the business, target customer, and the industry in which the company operates in.
Digital marketing is constantly evolving and new tools, software and approaches are being developed to enhance a company’s brand and business development. It can difficult to keep track of every new technology in digital marketing. Here at BluZinc we can help identify the right technology needed for your company, and also how to get the best out of them in order to help maximise ROI.
CMO’s that are successful have a very well thought out and planned marketing strategy in place. They understand their product, target market, industry and most importantly their personal and business capabilities very well. They understand how to work around their limitations and build on their competences to gain competitive advantages. BluZinc can help devise a strategy that equips the CMO, and by extension the company, with the necessary tools and know-how in order to achieve their goals and objectives.